Andrew Bloom

Growth Marketing & Operations Director

11033 Massachusetts Avenue #14, Los Angeles, CA 90025 | 818.983.5062 (SMS preferred)
hire@andrewbloom.me | andrewbloom.me | linkedin.com/in/andrewmbloom1 | github.com/AMBloom

PROFILE

Outcome-oriented, AI-native Growth Director and Operations Leader with nearly two decades of experience working at the intersection of performance media, data identity, and automation. Autonomously ships enterprise-grade growth marketing applications that plug directly into the AI-enabled brain of the organization. A strategic architect who bridges technical product execution with automated acquisition funnels, proven in scaling multi-million dollar data portfolios and engineering high-impact revenue systems across B2B SaaS, adtech, and agency ecosystems.

WORK HISTORY

Sr. Growth Engineer - Rayneta

July 2025 - Present

  • Formulate and execute operational strategies to scale agency delivery frameworks, optimize resource allocation, and drive cross-functional alignment.
  • Architect data-driven marketing ecosystems and infrastructure to enhance client acquisition, lifetime value, and marketing efficiency.
  • Oversee the integration of emerging marketing technologies and internal workflows to maximize margins and scale client accounts.

Director, Media Services - Mindful Agency

Jan 2025 - June 2025

  • Directed all client success initiatives encompassing comprehensive paid media planning, activation, and measurement solutions while directly supervising 3 media specialists.
  • Expanded agency capabilities into programmatic video, Connected TV (CTV), advanced analytics (MMM), and AI-enabled product feed syndication across eCommerce surfaces.
  • Scaled a diverse portfolio of enterprise accounts to break >$1MM/mo in working media spend under active management.
  • Implemented bespoke attribution models to accurately capture and map the long-term impact of media channels across highly skewed customer outcome curves.
  • Engineered proprietary platform-blended creative asset performance pivot-reporting utilizing gen-AI macros to deliver multidimensional creative performance insights across 10+ distinct cross-sections.

Client Value Executive, Media & Entertainment - TransUnion (Acq. Neustar)

August 2021 - July 2024

  • Managed a portfolio of $30MM in committed revenue and strategic relationships centered around identity-enabled marketing and risk management solutions.
  • Evaluated and deployed data products, including syndicated marketing audiences (AdAdvisor), consumer cohort segmentation (Element1), and business listings syndication (Localeze).
  • Consulted enterprise media, tech, and entertainment brands on data activation, onboarding, and privacy-safe identity solutions.

Manager, Consulting Services, Customer Analytics - Neustar

October 2019 - August 2021

  • Partnered with client data stakeholders up to the CXO suite to quarterback end-to-end delivery of Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA) solutions.
  • Directed cross-functional data science and analytics teams to engineer data pipelines from initial client onboarding through final strategic deployment.
  • Championed net-new project implementations for organizations with limited data sophistication across education, automotive, travel, and healthcare verticals.

Co-founder & Lead Marketing Strategist - Sailcat AI

2023 - 2025

  • Co-founded an end-to-end automated customer service and bookings management AI agent solution tailored for hospitality and events customers.
  • Engineered and executed the platform's go-to-market framework, scaling user acquisition and positioning the product for a successful asset exit to a top enterprise customer.

Managing Partner / Owner - Nomos Media, LLC

June 2022 - Present

  • Founded a boutique media agency and growth consultancy advising brands across technology, B2B SaaS, retail, and consumer goods.
  • Build and manage automated paid acquisition engines, content distribution funnels, and performance marketing pipelines.

Sr. Manager, Media Solutions - Single Grain

September 2017 - October 2019

  • Directed client success and strategy across Google and Microsoft advertising ecosystems, achieving significant scale for enterprise SaaS and healthcare accounts.
  • Managed the agency's Premier Partnership with Google, securing the 2018 "AAA" Award for excellence in Audience, Attribution, and Automation.

Manager, SEM Accounts - Digital Reach

March 2017 - September 2017

  • Acted as lead strategist and technical executioner for enterprise programmatic and search marketing accounts across fintech, SaaS, and B2B verticals.

Managing Partner - Bloom / Alder Marketing Communications, LLC

October 2013 - September 2019

  • Co-founded an online marketing agency specializing in programmatic search, lead generation, and localized media deployment for SMBs.

CORE COMPETENCIES

  • AI Tooling and Automation for Marketing: Architecting the foundational AI brain of the organization; autonomously engineering and shipping custom internal and customer-facing applications that 10x team productivity, eliminate manual operational bottlenecks, and organically scale output.
  • Media Planning, Activation, and Measurement: End-to-end buy-side media dominance across omnichannel brand portfolios; expert deployment of programmatic media networks, strategic search, and automated customer acquisition funnels.
  • Advanced Attribution Modeling: Deep technical execution of complex data pipelines for Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA); leveraging privacy-safe identity resolution to build high-converting, identity-enabled audience cohorting networks.
  • Enterprise Sales: Proven driver of strategic annual contract value (ACV) acquisition, portfolio expansion, and retention, with a background managing $30MM+ enterprise revenue books using the Franklin Covey "Helping Clients Succeed" framework.
  • Growth Operations: Scale-focused system building for cross-functional technical teams; implementing tool stacks and automated infrastructure that act as structural productivity multipliers for ICs while leading strategic team composition and organizational planning.

EDUCATION

  • California Polytechnic State University, San Luis Obispo - B.A., English Literature.

CERTIFICATIONS

  • AI, Automation & Developer Tooling: n8n Workflow Automation, Google AI Fundamentals, Mintlify Technical Documentation Infrastructure, Braintrust AI Evaluation Framework.
  • Media Planning, Activation & AdTech: The Trade Desk: Programmatic Advertising Fundamentals, LinkedIn Ads Agency Certification, Google Ads + Measurement: Search, Display, Shopping, YouTube, Analytics, Tag Manager.
  • Enterprise CRM & Sales Execution: Salesforce ADM 101 & 102 (Certified Administrator), Franklin Covey "Helping Clients Succeed" Enterprise Sales Methodology.

PUBLICATIONS & COMMENTARY

ENTERPRISE PORTFOLIO OF ACCOUNTS SERVICED

Technology & Enterprise Services

  • Salesforce
  • Oracle
  • The Trade Desk
  • Microsoft
  • Adobe
  • Cisco
  • Viant
  • Xandr
  • Acoustic
  • Snowflake
  • Recurly
  • Lever
  • Crunchbase
  • Trustpilot
  • Mintlify
  • OpenAP
  • PolyAI
  • Soci
  • Parallel AI
  • Braintrust
  • Aon
  • Dover Motion
  • Securly
  • Fujitsu

Communications, Media & Entertainment

  • Nielsen
  • Roku
  • iHeartMedia Inc
  • Yahoo!
  • The Weather Channel
  • Canal+
  • Videotron
  • Hulu
  • Fanduel
  • Cadent
  • Amobee
  • Movio
  • JCDecaux
  • Vector Media
  • Firefly
  • Intersection
  • CTAM
  • Atlanta Hawks
  • WeMod
  • Circana

Consumer Brands, Retail & Hospitality

  • Ford Analytics
  • Toyota
  • Lyft
  • Sonos
  • Brita
  • H&R Block
  • Macy's
  • Logitech
  • Ancestry
  • Manhattan Beachwear
  • Seattle Coffee Gear
  • Viking Cruises
  • Electric Tour Co
  • ThermoMix
  • Talentless
  • The Lime Truck

Healthcare, Biotech & Education

  • AbbVie
  • Baxter
  • Fresenius
  • Braeburn
  • CommonSpirit
  • The BMJ
  • GSK
  • Gilead
  • Wolters Kluwer
  • Walden University
  • Momentous
  • Stanford University